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Hello

We’re Nutrition Integrated, a specialist data and insights provider for the active nutrition market.

Whether you're looking to keep ahead of industry trends, launch new products, understand business development opportunities, or get answers to questions that are as individual as you are, we can help.

By combining our individual services to create personalised solutions, we deliver true intelligence that supports your objectives.

A woman's hands holding a selection of vitamins and supplements

Underpinned by intelligence

ANIE – short for Active Nutrition Information Ecosystem – contains details of more than 25,000 active nutrition products, and it underpins everything we do.

5k+
Brands
25k+
Products
50k+
SKUs
40
Countries

Combining knowledge with data

Our unique approach of combining knowledge and data
means we’re able to help you make sense of the trends and make better, evidence-based decisions that support your business goals.

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Laptop and phone screens showing our active nutrition database and new products that have been added in the last 30 days
A zoomed laptop screen showing our active nutrition product database, analysing claims made in protein bars

Changing how you connect with data

We challenge traditional methods of data collection, categorisation and interaction, to give you a level of detail you can't find anywhere else. Our aim? Change how you connect with data, as well as how you connect that data to your business, making it so much more meaningful than numbers alone.

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We believe

We believe in being passionate about products and constantly curious about the active nutrition category, and we’re committed to unlocking our industry’s potential through empowering those within it.

Always
evolving

Our data never stops evolving, and neither do we.

Continuously
learning

We believe in the power of constant learning, as well as the power that comes from sharing this knowledge.

A love
of data

We believe in igniting a love for data and the potential it reveals.

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